Voice Search: Seismic Shift in SEO

October 14, 2016

Evolution of digital assistants has changed the way people converse with search engines. Tech-giants such as Google and Microsoft have confirmed the fact that voice search has increased significantly as compared to the previous year. Seamless user experience, usage of natural language and better software are the core reasons for users to fall in love […]

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AMP Extended To Ads

Google had recently made articles load faster on search and its other properties on mobile devices using Accelerated Mobile Pages (AMP) technology. The next step was to speed up the delivery of ads, which often appeared on the same pages as articles but loaded slower which ultimately resulted in poor user experience. Poorly designed ads whose resolution […]

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Accelerated Mobile Pages-AMP

Accelerated Mobile Pages (AMP) is a way to build web pages for content to load faster. AMP loads about 4 times much faster as compared to current mobile web pages. Need for instant information was the key reason behind Google launching AMP project. As per a recent study done by Google, 40% of people tend […]

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Rich Snippet and Rich Cards

October 10, 2016

Let’s take a look at what exactly Rich Snippets and Rich Cards are and how can they be of use to us. Rich Snippets Rich snippets are a type of on page mark up. They are that extra bit of information that appears under search results. This is that extra pop of flavour that differentiates […]

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